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Create a breakthrough go-to-market product marketing plan in just a few days ... using this 7-step formula!
“Going to market is just the process of convincing people that your new way is better than the status quo.”
In 3,2,1…product launch, Dekker Fraser and Spencer Grover offer marketing professionals and entrepreneurs proven and cutting-edge guidance for launching new products and getting ready to go-to-market, employing the latest marketing tactics emerging from Silicon Valley and the foundational thinking from top business schools.
In their 17 years of hand-on success launching tech products and organizing digital product launches for well-known companies like Sony, Salesforce, and the Google-backed Rocket Lawyer, the authors learned valuable real-time lessons that have been incorporated into their game-changing go-to-market marketing plan.
In this powerful product management launch blueprint and marketing plan, you will learn:
The 7 key pillars of any successful go-to-market strategy, including target audience identification, developing value proposition models, building a product launch team, messaging and copywriting, demand generation, marketing mix and product pricing.
The 5 Cs of target market composition
Powerful tools for customer segmentation marketing and targeting
How to determine potential demand with market sizing
How to generate the maximum demand for your product launch
How to develop a comprehensive marketing plan
Proven methods for determining your optimum product price
Common product launch problems and how to address them
Marketing strategy
Product owner marketing plan
GTM (go-to-market) plans
Go to market strategy
Startup marketing
Lead generation
Business management
Marketing management
Market plan
MBA level product marketing management & outbound product management
Do you want to get your new product in front of millions of buyers? Stop the search today and order the go-to-market blueprint that you need to succeed today.
Learn...
- Value proposition design
- Product management for going to market
- Value proposition calculation
- Digital strategy
- How to be a successful entrepreneur and how to launch a business
- Go-to-market planning and go-to-market strategy (comprehensive go to market details)
- The secrets of selling products the Silicon Valley way
- Product pricing
- Marketing strategy
- Marketing management
- Software marketing
- Growth hacking
- How to develop a SaaS marketing plan
- Lean startup marketing for product launches
- Product owner skills
- Advanced, MBA level product marketing
- How to develop a go-to-market business plan
- SaaS product marketing management
- Digital go to market strategy & general go to market marketing
"One of the best product marketing courses on the market!"
"The ultimate guide to developing a marketing plan to go to market!"
Business Development for Startups and Tech Companies
Startups
Marketing Strategy
Tech Startups
Startup Growth Strategies
Startup Marketing
Product Management
Marketing for Startups and Small Businesses
Digital Marketing for Startups
Marketing for Tech Companies
Marketing for Entrepreneurs
Marketing for SaaS
Entrepreneurship
Product Management Marketing
Tech Startups
Marketing Software
MBA Marketing
SaaS Sales
SaaS Marketing
SaaS Startup
SaaS Business
How to Start a SaaS or Mobile App Business
Product Management | Product Owner | Product Market Strategy | Product Marketing | Product Marketing Manager | Digital Product Marketing | Marketing Plan | Product Marketing Strategy | Go to Market | Go to Market Strategy | Go to Marketing | Go to Market Strategies | Going to Market | Product Launch | Product Launch Strategy | Product Launch Formula | Launching of New Products | Launch a Product | Product Launch Success | Business Development for Startups and Tech Companies | Startups | Tech Startups | How to Start a SaaS or Mobile App Business | Startup Growth Strategies | Startup Marketing | Marketing for Startups | Digital Marketing for Startups | Marketing for Startups and Small Businesses | Entrepreneurship | Tech Startups | Marketing Software | SaaS Sales | SaaS Marketing | SaaS Startup | SaaS Business | Digital Strategy | Marketing Plan | Business Plan
Everything You Need to Know About Product Marketing Launch Plan: Product GTM with Dekker, MBA
This course is a comprehensive and well-structured introduction to Product Marketing Launch Plan: Product GTM with Dekker, MBA. The instructor, Dekker Fraser, MBA, is a leading expert in the field with a wealth of experience in Marketing to share.
The course is well-structured and easy to follow, and the instructor does a great job of explaining complex concepts in a clear and concise way.
The course is divided into sections, each of which covers a different aspect related to Product Marketing. Each module contains a series of video lectures, readings, and hands-on exercises.
The instructor does a great job of explaining each topic in a clear and concise way. He/She also provides plenty of examples and exercises to help students learn the material.
One of the things I liked most about this course is that it is very practical. The instructor focuses on teaching students the skills and knowledge they need to succeed in the real world. He/She also provides students with access to a variety of resources, including templates, checklists, and cheat sheets.
Another thing I liked about this course is that it is offered on Udemy. Udemy is a great platform for taking online courses because it offers a lot of flexibility for students. Students can choose to take courses at their own pace, and they can access the course materials from anywhere with an internet connection.
Udemy also offers a variety of payment options, so students can find a plan that works for them. The course also has a very active community forum where students can ask questions and interact with each other. The instructor is also very responsive to student questions and feedback.
Overall, I highly recommend this course to anyone who is interested in learning Product Marketing Launch Plan: Product GTM with Dekker, MBA. It is a well-organized and informative course that will teach you the skills and knowledge you need to succeed.
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