
UdemyThis course is aimed squarely at people who currently know little to nothing about local SEO. Rather than jumping into advanced tactics, it works through the basics needed to understand what Google is actually looking for from a local business.
By the end, you should understand the foundational principles that influence how a local business ranks in search results for its industry and city, the reasoning behind local SEO, not just a checklist of tasks.
It's positioned as a starting point rather than a complete system: a way to go from knowing nothing about local SEO to having a firm grasp of the fundamentals, setting you up to build further skills afterward.
This course is designed to take the Local SEO beginner through Local SEO basics with the end result being a firm foundational knowledge of Local SEO. At the end of this course the local business will be equipped with the understanding of what Google is looking for from their local business to rank higher on the search engine for their industry and city of choice. The student will be able to use this knowledge as a base to launch themselves into further, more advanced Local SEO learning. After taking this course, the student will have come from knowing absolutely nothing about how Local SEO works to having a strong, foundational knowledge of Local SEO.
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This course is free to enrol.
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