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View course →ChatGPT Masterclass: Generative AI & Prompt Engineering
4.4(5,428)42k studentsALL LEVELSEnglish
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The course starts from the idea that weak answers usually come from weak prompts. It teaches seven levers that can improve any response, covering purpose, role, audience, context, length, specifics and tone, along with a clarifying-questions technique that has the model ask for missing detail.
After prompting, the course applies ChatGPT to research, content, marketing, office tasks, brand naming and e-commerce, then to YouTube, podcasts and course creation. Image and video tools such as Midjourney and Invideo AI are covered as extensions of the same approach.
Beginners and experienced users who want better answers from ChatGPT are both addressed. The practice role plays, such as pitching an AI pilot or calming an upset customer, make it more interactive than a lecture series.
Learn to use ChatGPT for real work: research, writing, marketing, content and everyday office tasks, with prompts you can copy and use the same day.
This is a practical ChatGPT course for beginners, and for people who already use it but want better answers. No coding and no technical background needed. Your instructors, Diego Davila and Phil Ebiner, have taught well over a million students on Udemy. In this course they show you how they use ChatGPT and generative AI in their own businesses, step by step.
Start with better prompts
Most weak answers come from weak prompts. You'll learn seven simple levers that improve any answer (purpose, role, audience, context, length, specifics and tone), the clarifying questions technique that gets ChatGPT to ask you the right questions first, and ready-to-use prompt recipes.
Then put ChatGPT to work
Research: find answers faster than a search engine, then check the facts before you use them.
Content: keywords, outlines, articles, headlines and social posts.
Marketing: buyer personas, content calendars, SEO blog posts, email sequences, Facebook and Google ads, sales pages and a complete marketing funnel.
Office work: meeting notes and action points, email replies, your resume, and how to keep private data private.
Brand and e-commerce: names, taglines, product descriptions, FAQs and customer review analysis.
YouTube, podcasts and online courses: ideas, scripts, descriptions, guest questions, outlines and launch emails.
Go beyond text
Create AI images inside ChatGPT and with Midjourney, using a prompt structure that works in any image generator. Turn a script into a video with Invideo AI, add AI voice overs, and use the AI features in Photoshop, Premiere Pro and Lightroom.
Use AI responsibly
Spot AI mistakes before they cost you, write ethically, protect confidential information, and know when human writing is the better choice.
Practice, not just videos
10 AI role plays where you practice real conversations: pitch an AI pilot, recap a meeting, calm an upset customer.
Quizzes after each section and 2 practice tests.
A downloadable prompt eBook and prompt library.
An optional capstone project: plan, write and publish a short book on Amazon KDP with ChatGPT.
Start with the free version of ChatGPT. You only need a paid plan for a few optional tools.
Enroll now and start using ChatGPT for work and life today.
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Tracking since 15 Nov — not enough history yet to tell you whether today's price is any good. Watch the course and we'll tell you when it drops.
This is what we recorded in US pricing — not every price this course has ever had, and prices differ by country.
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Adobe Firefly: Learn the AI Features of Adobe Creative Apps like Photoshop
