Launch a Product on Amazon FBA in Europe

Overview

This course follows Greg Mercer mentoring Kym Ellis through the process of launching a private-label product on Amazon in Europe, as part of the Million Dollar Case Study's expansion into an international market. It documents the early stages of product research for a European FBA launch.

Who It's For

Aspiring Amazon FBA sellers curious about the European marketplace who want to learn by following a real, ongoing case study rather than abstract theory alone.

Key Takeaways

• How a real private-label product search and launch unfolds in the European Amazon market
• Weekly homework and worksheets to apply the lessons to your own product research
• A mentorship-style format that mirrors real decision-making, not just prepared slides

Because it follows a live case study, the course works best for learners who want to watch a genuine European FBA launch take shape session by session.