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Product Management Marketing: Dekker's Product Marketing MBA
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Most product courses focus solely on features, but Dekker Fraser shifts the focus toward profitability. This course is designed for anyone looking to move beyond basic management and into the top tier of the profession by understanding the economic drivers of successful products.
Unlock the Secrets to Highly Profitable Product Management & Become a Top 1% Product Manager!
Learn from the former Vice President of a Google accelerator startup and ex-PlayStation Global Manager Dekker Fraser, MBA.
Apply the secrets that separates successful, profitable products from the graveyard of failed products.
Discover research-backed strategies and nitty-gritty execution tactics of product management.
The key factors that determine whether a product will succeed or fail
Why some products are fundamentally more profitable than others
Market research mastery & competitive analysis (including all the major types of market research)
Tactical project management for product managers
Product Led Growth (PLG)
Product management for all kinds of products, including: B2C, B2B, software, hardware, apparel, entertainment & more
Data-driven decision-making
In-product analytics
Customer-centric product innovation
Leadership for product managers
How to manage programmers
Strategic, profitable product vision
Road-mapping and prioritization
Cross-functional collaboration and influence
Agile and waterfall techniques
Product launch excellence
Product management certification
Unlock Your Potential, Elevate Your Product Management Career, and Drive Product Success
Are you ready to take your product management skills to the next level? Welcome to our transformative Product Management Course! Whether you're a seasoned professional or just starting out, this program is meticulously crafted to equip you with the knowledge, tools, and strategies needed to excel in the dynamic world of product management.
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Not the best price we've seen. The lowest we've recorded is $9.99 on 17 Aug.
This is what we recorded in US pricing — not every price this course has ever had, and prices differ by country.