Visual Communication Design for Digital Media

Visual communication for digital media

Taught by Prof. Saptarshi Kolay of IIT Kanpur, this course of 20 lectures looks at how visual communication works on digital platforms. It opens with the elements and principles of design, then widens into the technology of digital media.

Topics beyond the basics

• Typography across two lectures
• Semiotics, meaning and visual perception
• Contemporary visual language
• Visual design methodology, including a generic design approach

Who it is for

Students of communication and design who want to understand why visuals communicate as they do will get the most from it. The lecture titles lean toward theory, so the course complements practical software training rather than replacing it.