Udemy
Web Design Essentials: Creating Marketing Homepages That Drive Results
3.5(157)37k students
Designer and product strategist Dennis Field teaches the design discipline that produces results: creating marketing websites that actually drive conversions. Over 60 minutes, Field walks through refining your creative process, capitating on feedback, and applying proven practices to homepage design.
Core lessons cover defining webpage goals, sketching with hierarchy in mind, designing in Photoshop or Sketch, collaborating with tools like InVision, and finalizing for launch. The emphasis remains on creating beauty that produces measurable outcomes.
Ideal for freelance designers, small web teams, and anyone looking to increase their website's effectiveness, this class bridges the gap between aesthetics and results.
Design websites that drive results! In this 60-minute class, join Dennis Field — a designer and product evangelist for web prototyping leader InVision — as he shares how to refine your creative process, capitalize on feedback, and use best practices to design a marketing site that leads to conversions for your company.
This class is perfect for freelance website and product designers, small web design teams, and everyone who wants to increase the effectiveness of their web design. Lessons include:
As a designer, it’s one thing to create designs that look amazing. It’s also your job to make sure those designs produce results –– and this class will teach you how to do just that!
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Taught by Dennis Field — Branding, UI\/UX Designer
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