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UdemyAI SEO Mastery w/ OTTO By Search Atlas: A Step By Step Guide
4.8(263)2k studentsALL LEVELSEnglish
Korshub's take
A Step-by-Step Walkthrough of OTTO SEO by Search Atlas
This is a tool-specific tutorial built entirely around OTTO, Search Atlas's SEO platform, walking through the real setup and configuration steps rather than general SEO theory.
What's Covered
- Adding the OTTO Pixel to WordPress using the Code Snippets plugin, and configuring Google Search Console for ongoing management
- Integrating client properties into Google Analytics and Google Business Profile
- Optimizing title tags, meta descriptions, alt text, heading tags, canonical tags, and OpenGraph tags for both search visibility and social sharing
- Advanced tactics: internal linking, semantic analysis, and entity optimization, plus tools like the AI Landing Page Builder, schema markup modules, and the Custom HTML Content Module
- Content strategy using topical maps and supplemental content tools
- Local SEO — optimizing Google Business Profiles, managing reviews, posting updates, and building local citations — plus tactics like Cloud Stacks for backlinks and press release distribution
Who it's for: marketers and site owners already using or evaluating OTTO who want a guided, feature-by-feature walkthrough rather than generic SEO advice.
About this course
The OTTO SEO video tutorial provides a comprehensive guide to optimizing websites and enhancing online presence through various SEO techniques and tools. The course covers adding OTTO Pixel to WordPress using the Code Snippets plugin, configuring Google Search Console for efficient management, and integrating client properties into platforms like Google Analytics and Google Business Profile. It highlights the importance of optimizing title tags, meta descriptions, alt text, heading tags, canonical tags, and OpenGraph tags to improve search engine visibility and social sharing.
Advanced modules delve into strategies like internal linking, semantic analysis, and entity optimization to enhance site performance. The course also introduces tools like the AI Landing Page Builder for creating customized local pages, schema markup modules for structured data, and the Custom HTML Content Module for efficient web page expansion. Additionally, it explores content creation strategies using topical maps and supplemental content tools.
Local SEO techniques include optimizing Google Business Profiles, managing reviews, creating posts, and leveraging local citations. The course also covers innovative tactics like building Cloud Stacks for backlinks and using press release distribution to boost authority. Emphasizing attention to detail and actionable insights, the tutorial equips viewers with tools and strategies to optimize SEO effectively, without requiring direct actions during the learning process.
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