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Discovering Corporate Social Responsibility (CSR)

Name: Discovering Corporate Social Responsibility (CSR)
Price: 199 USD
Availability: InStock

63 studentsINTERMEDIATEEnglish

Korshub's take

CSR as Business Strategy, Not Checkbox

Global crises in finance, governance, and markets have made corporate social responsibility unavoidable—but most CSR is theater. This course teaches you the difference. CSR is either corporate self-awareness (understanding your impact and stakeholders) or a source of innovation (solving social problems that competitors ignore). It can't be both empty gestures and valuable strategy.

Through multi-industry case studies from academia and practice, you'll learn how to assess the real demands of stakeholders—governments, employees, consumers, civil society—and build CSR strategies that address them credibly. The course helps you compete on responsibility, not just price.

Best for: CSR officers, business leaders, consultants, and managers seeking sustainable competitive advantage through responsible business.

About this course

Driven by global crises in financial, economic, and governance systems, companies all over the world devote massive resources to their corporate social responsibility (CSR). But what is CSR? What does it mean, and what does it involve? Do stakeholders really care, and if they do, how to implement a credible CSR strategy? In uncertain modern climates, CSR is a crucial driving force of a (r)evolution in business.
If you are interested in the relationship between business and society, this MOOC is for you! It is especially relevant for industry, public policy, and academic professionals working on CSR, as well as students following a traditional business curriculum who are interested in key value questions.

This MOOC therefore addresses CSR in two ways:

As a reflection of corporate self-awareness;
As a source of innovation and a means to deal with heightened competitiveness, demands for sustainable development, and shifts in international governance.

By presenting insights from CSR experts from both academia and practice, this MOOC provides a way for managers, consumers, and citizens to acquire in-depth insights and critical perspectives on companies’ CSR activities. The multi-industry case study structure of this MOOC enables participants to confront the challenges facing today’s managers as they seek to develop their CSR strategy. Dedicated discussion forums are available for participants to interact together.

To help participants manage CSR with various internal and external stakeholders, this MOOC seeks to support current and future business leaders in their efforts to make responsible leadership, sustainable production, and consumption central to their corporate vision.