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This is an advanced course on ecommerce email marketing, using Klaviyo and Shopify. It is built on the experience of an agency founder, and the description says the lessons are grounded in real campaigns and their results, which sets expectations for practical, numbers-driven advice.
The course is framed as an advanced playbook made accessible, so the lessons focus on how established ecommerce brands run email rather than introductory setup. Klaviyo and Shopify are the two platforms named in the title, and the course is set around them.
Best for store owners and marketers who already run email and want a deeper playbook.
Work w/ My Agency: https://calendly.com/maxwellcopy/discovery-meeting
Join My Course / Community: https://www.skool.com/email-marketerz/about
Free docs and guides: https://docs.google.com/document/d/1VJXrkfB6kOaU3Qgqih2Sk9M6yiNmU9QO5Q_CNSmtNIw/edit?usp=sharing
Agency Website: https://www.wellcopy.net/
If you're new to my channel, my name is Max Sturtevant. I'm the founder and CEO of Wellcopy, a premium email marketing agency helping 7-9 figure brands scale with email.
How I got here…
2019 - Started my first business flipping sports cards online.
2020 - Transitioned into copywriting, then email marketing.
2021- Became head email marketer at multiple 8-figure e-commerce brands
2023 - Started Wellcopy with 3 clients, bringing those in-house systems to the agency level.
2023 - By year-end, scaled to 8 clients.
2024 - Grew to 30 clients, crossing into 7-figures.
2025 - Now serving 100+ clients and generated over $200 million in total revenue for our brands
What you'll learn on this channel:
Everything I teach is grounded in real email campaigns with real numbers from 7, 8, and 9-figure brands.
My mission with this channel is to make the advanced email marketing playbook accessible to everyone so you don't have to spend years figuring it out like I did.
Let's grow,
-Max 🚨 Join My FREE Live Email Marketing Masterclass on Tue, April 7th: https://wellcopy.live/
Work with my agency: https://calendly.com/maxwellcopy/discovery-meeting
Join my email marketing community: https://www.skool.com/email-marketerz/about
Get Consulting: https://www.wellcopy.net/email-insiders-mentorship
Free docs and guides: https://docs.google.com/document/d/1VJXrkfB6kOaU3Qgqih2Sk9M6yiNmU9QO5Q_CNSmtNIw/edit?tab=t.0
Website: https://www.wellcopy.net/
If you're new to my channel, my name is Max Sturtevant. I'm the founder and CEO of Wellcopy, a premium email marketing agency helping 7-9 figure brands scale with email.
How I got here…
2019 - Started my first business flipping sports cards online.
2020 - Transitioned into copywriting, then email marketing.
2021- Became head email marketer at multiple 8-figure e-commerce brands
2023 - Started Wellcopy with 3 clients, bringing those in-house systems to the agency level.
2023 - By year-end, scaled to 8 clients.
2024 - Grew to 30 clients, crossing into 7-figures.
2025 - Now serving 100+ clients and generated over $200 million in total revenue for our brands
What you'll learn on this channel:
Everything I teach is grounded in real email campaigns with real numbers from 7, 8, and 9-figure brands.
My mission with this channel is to make the advanced email marketing playbook accessible to everyone so you don't have to spend years figuring it out like I did.
Let's grow,
-Max
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