Udemy

Essentials Guide to Klaviyo Email Marketing for E-Commerce

Name: Essentials Guide to Klaviyo Email Marketing for E-Commerce
Availability: InStock
Rating: 4.7 (78 reviews)

4.7(78)1k students

Korshub's take

Klaviyo Fundamentals for E-Commerce Email Marketing

Taught by Charlie, an e-commerce agency owner, this course walks through the buyer's journey and shows how to build an email marketing program around it using Klaviyo. It covers growing your list, including capturing emails at checkout, using customer feedback to sharpen your messaging, and moving from one-time buyers to repeat customers through nurture sequences.

Who it's for

E-commerce store owners and marketers who are new to Klaviyo or want a more strategic approach to email marketing.

Key takeaways

Grow and segment your email list, including checkout capture tactics
Build personalized, journey-based email sequences in Klaviyo
Use smart sending, discount codes, and SMS to extend your email strategy

About this course

Learn the essentials of Klaviyo email marketing to help scale your e-commerce business from within!

Hello, I'm Charlie, and I'm excited to guide you through everything you need to know to take control of your email marketing for your e-commerce business.

As an owner of an e-commerce agency, I bring firsthand experience and practical tips designed to amplify your business's growth and marketing efficiency.

In this course, we'll dive deep into the e-commerce buyer's journey, unpacking each phase to understand how you can make impactful connections with your customers at every step. You’ll learn the strategic importance of customer feedback and discover methods to leverage this goldmine of insights to refine your products and messaging.

We'll also explore powerful tactics to grow your email list—because a robust list is a cornerstone of successful email marketing for e-commerce. I’ll share innovative strategies for collecting emails, especially during crucial moments like checkout, to ensure you're continually expanding your reach.

Email nurturing is key to transforming one-time buyers into loyal customers. You'll learn how to craft engaging content that resonates with your audience and encourages repeat business. We'll cover everything from the basics of setting up your email list to advanced strategies for list segmentation and personalized email journeys using Klaviyo.

Furthermore, I’ll introduce you to the dynamic world of smart sending and discount codes, and how these can be tailored in real-time to suit the preferences of your audience. Lastly, we'll tap into the burgeoning potential of SMS marketing, integrating it with your Klaviyo email strategies to maximize your outreach and impact.

Get ready to embark on a transformative journey that will equip you with all the tools you need to supercharge your email marketing efforts and boost your business.

So, why wait? Dive into the course now and start shaping the future of your e-commerce business!