Google Analytics 4 tutorial for beginners (2026 update) || GA4 tutorial for beginners || GA4 course

Learn how to get started with Google Analytics 4: installation, interface, reports, key events, configuration, and more.

Setting up Google Analytics 4 correctly is the difference between simply having data and gaining insights. This updated tutorial is a beginner's guide to getting started the right way.

Learn the fundamentals of GA4, including installation, building reports, tracking events, and 5 essential configurations that should be set up on day one.

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=== TIMESTAMPS ===
00:00 - Intro
00:14 - Create an account, property and data stream
06:15 - Install Google Analytics
12:34 - Standard reports
15:20 - Acquisition reports
21:09 - Engagement reports
24:21 - Monetization reports (ecommerce)
29:02 - Explorations
29:45 - Free form exploration
33:48 - Funnel reports
36:38 - Path exploration
39:36 - Analytics Advisor (AI chat in GA4)
43:49 - Event tracking
53:00 - Where to find event data
57:24 - Things you must configure in GA4
1:02:48 - Final words

=== LINKS ===

Subscribe to our Youtube channel https://www.youtube.com/channel/UCOEX0WT2MJZX3ev954syP3A?sub_confirmation=1

📌 FREE e-books on Google Tag Manager and Google Analytics 📌
https://www.analyticsmania.com/google-tag-manager-e-books-and-guides/?utm_medium=video&utm_source=youtube.com&utm_campaign=am+yt+-+ga4+tutorial+for+beginners+2026

⭐⭐ Google Analytics 4 course ⭐⭐
https://www.analyticsmania.com/courses/google-analytics-4-course/?utm_medium=video&utm_source=youtube.com&utm_campaign=am+yt+-+ga4+tutorial+for+beginners+2026

⭐⭐ Google Tag Manager and Google Analytics 4 courses ⭐⭐
https://www.analyticsmania.com/courses/?utm_medium=video&utm_source=youtube.com&utm_campaign=am+yt+-+ga4+tutorial+for+beginners+2026

✭ Blog Post: How to Setup and Install GA4 (3 ways)
https://www.analyticsmania.com/post/how-to-install-google-analytics-4-with-google-tag-manager/?utm_medium=video&utm_source=youtube.com&utm_campaign=am+yt+-+ga4+tutorial+for+beginners+2026

✭ Blog Post: Google Tag Manager Tutorial for Beginners
https://www.analyticsmania.com/post/google-tag-manager-tutorial-for-beginners/?utm_medium=video&utm_source=youtube.com&utm_campaign=am+yt+-+ga4+tutorial+for+beginners+2026

✭ Blog Post: DebugView in GA4 not working
https://www.analyticsmania.com/post/debugview-in-google-analytics-4-not-working/?utm_medium=video&utm_source=youtube.com&utm_campaign=am+yt+-+ga4+tutorial+for+beginners+2026

✭ Blog Post: Free Form Reports in GA4
https://www.analyticsmania.com/post/exploration-reports-in-google-analytics-4/?utm_medium=video&utm_source=youtube.com&utm_campaign=am+yt+-+ga4+tutorial+for+beginners+2026

✭ Blog Post: How to use Funnel Exploration Report in GA4
https://www.analyticsmania.com/post/funnel-analysis-report-in-google-analytics-4/?utm_medium=video&utm_source=youtube.com&utm_campaign=am+yt+-+ga4+tutorial+for+beginners+2026

✭ Blog Post: Path Exploration report in GA4
https://www.analyticsmania.com/post/how-to-do-path-analysis-in-google-analytics-4/?utm_medium=video&utm_source=youtube.com&utm_campaign=am+yt+-+ga4+tutorial+for+beginners+2026

✭ Documentation: Measure ecommerce
https://developers.google.com/analytics/devguides/collection/ga4/ecommerce?client_type=gtag

✭ Documentation: Analytics Advisor
https://support.google.com/analytics/answer/16675569?hl=en

=== CONNECT WITH JULIUS & ANALYTICS MANIA ===

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