Udemy
Logotype Design: Create Brand Marks with Typography
4.2(137)25k students
Korshub's take
Design a Unique Logotype Using Typography
A logotype—a single piece of type expressing a brand name—is a powerful design foundation. Designer Mackey Saturday (known for the Instagram logo) reveals how to craft balanced letterforms, develop advanced ligatures, and work with symmetry to create lasting brand marks. In this 60-minute class, you'll design a logotype for a company, project, or yourself.
Perfect for designers of all levels seeking to master this fundamental building block of visual identity.
About this course
Debunk logotype design! A logotype is a single piece of type that prints a word or group of separate letters— the perfect base for showcasing your brand or company name in logos, brand assets, media kits, and more.
This 60-minute class features Mackey Saturday — best known for designing the “scripted” Instagram logo — creating a logotype for his friend’s skate shop. Bite-sized lessons cover:
- understanding your market
- crafting balanced letterforms
- developing advanced ligatures
- working with symmetry
By the end of the class, you’ll develop your own unique logotype for a company, project, or even yourself. This class is perfect for beginning designers looking to master basic building blocks, experienced professionals looking for new tricks, and brand strategists eager to go behind the scenes.
Access
Skillshare membershipIncluded with a Skillshare subscription
This course is included with a Skillshare membership subscription.
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