Marketing Digital para Iniciantes

A beginner-friendly first step into digital marketing

Taught in Portuguese, this course is aimed squarely at complete beginners taking their first steps into a digital project. Rather than getting lost in complicated systems, it emphasizes building an entrepreneurial mindset for the digital market — understanding trends and business models before diving into individual tools.

Who it's for

Portuguese-speaking beginners who want an on-ramp to digital marketing without technical overwhelm — small business owners, aspiring entrepreneurs, or anyone starting a digital project from scratch.

Key takeaways

• Core internet business models and where opportunity currently sits
• The mindset shift from learning tools to thinking like an entrepreneur
• An overview of the most widely used digital marketing tools

It's positioned as a starting point rather than a deep specialization — a map before you pick a direction.