Udemy

Persuasion Mastery: Influence Decisions When Logic Isn’t Eno

Name: Persuasion Mastery: Influence Decisions When Logic Isn’t Eno
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Rating: 5.0 (20 reviews)

5.0(20)199 students

Korshub's take

Beyond Logic: The Art of Real-World Influence

Have you ever presented a flawless, data-driven argument only to be met with silence or resistance? This course addresses the gap between being right and being effective. Moving beyond mere theory, it focuses on the psychological drivers—emotion, trust, and perception—that actually dictate human decision-making.

Who This Is For

Professionals looking to pitch ideas or negotiate with clients.
Leaders aiming to navigate team resistance and difficult interactions.
Communicators who want to master high-stakes conversations.

Key Takeaways

Learn to structure compelling messages that resonate emotionally.
Master the ability to handle objections without damaging professional relationships.
Apply principles from psychological classics like Thinking, Fast and Slow to real-world scenarios.
Develop ethical persuasion techniques that build long-term credibility.

About this course

In a perfect world, facts would be enough.

But in reality, people don’t make decisions based on logic alone.

They decide based on emotion, trust, perception, and timing.

This course is designed to help you succeed in that reality.

Persuasion Mastery gives you practical, real-world tools to influence others effectively—even when your audience is resistant, emotional, or unconvinced. Whether you're speaking to a colleague, pitching an idea, negotiating with a client, or leading a team, the ability to persuade is one of the most valuable skills you can develop. This course contains the use of artificial intelligence.

You will learn how to communicate in a way that people actually respond to.

Drawing on proven principles from works like Influence: The Psychology of Persuasion and Thinking, Fast and Slow, this course focuses on practical application—not theory—so you can start seeing results immediately.

Inside the course, you’ll discover how to:

Understand why people ignore facts—and what actually drives their decisions
Build trust and credibility quickly in conversations and presentations
Use emotional intelligence to navigate resistance and difficult interactions
Structure messages that are clear, compelling, and persuasive
Respond to objections without damaging relationships
Communicate with confidence in professional and high-stakes situations

This course is especially valuable if you’ve ever felt frustrated that being right wasn’t enough… or that your ideas were overlooked despite strong evidence.

You won’t just learn how to present information.

You’ll learn how to influence outcomes.

And just as importantly, you’ll learn how to do it ethically—building trust, not damaging it.

If you’re ready to become more persuasive, more confident, and more effective in the way you communicate, this course will give you the tools to make it happen.