Running Facebook & Instagram Advertising Campaigns

What the course teaches

This Meta Blueprint course is about the mechanics of running paid campaigns on Facebook and Instagram. The focus is on setting up and managing those campaigns through Meta Ads Manager, the tool that sits at the centre of the work.

Who it suits

Marketing staff and small teams that have started running their own ads will find it relevant. Because it is a Meta Blueprint course, the material follows the platform's own tools and terminology.

Takeaways

• A working understanding of campaign setup on both Facebook and Instagram.
• Confidence navigating Meta Ads Manager.
• A platform-specific foundation that complements general digital marketing study.

It is best read as a practical platform guide rather than a broad strategy course.