Udemy
Storytelling Basics: How Creatives and Brands Can Build a Following | Learn with Kickstarter
3.7(72)14k students
Korshub's take
How to Tell Your Story and Build a Crowd
Kickstarter has funded over 100,000 projects. Stephanie Pereira, Director of Community Education, draws on that experience to teach the storytelling framework that actually persuades people to care. The essentials: identify your goals and intended audience, craft key messages that resonate, build relationships before you need them, and plan communication deliberately.
This applies whether you're launching on Kickstarter or pitching to galleries. Creators and brands that win aren't always the flashiest—they're the ones who tell their story in a way that makes people want to invest emotionally and financially.
About this course
Join Kickstarter’s Director of Community Education Stephanie Pereira for a strategic 35-minute class on how to get people excited about your next creative project!
Building on Kickstarter's experience with 100,000+ project launches, Stephanie walks through essential steps, including:
- Identifying your goals and audience
- Writing key messages
- Relationship building (before you need it!)
- Developing a communication plan
This inspiring class is perfect for inventors, entrepreneurs, artists, and everyone eager to launch their idea. Plus, the discussion and project spaces are the perfect place to get started right away. Develop your story, get feedback from fellow students, and inspire others to help you share the word!
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Kickstarter is a funding platform for creative projects – from films, games, and music to art, design, and technology. Since its launch in 2009, 10 million people have backed a project, $2.2 billion has been pledged, and 100K+ projects have been successfully funded.
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