
This intermediate course guides learners through transforming unstructured text into structured analytical insights using the bag-of-words model in R. It blends text preprocessing, visualization techniques, and a real-world case study analyzing tech company employee reviews.
R analysts and data scientists looking to extract actionable business intelligence from unstructured text data and reviews.
It is estimated that over 70% of potentially usable business information is unstructured, often in the form of text data. Text mining provides a collection of techniques that allows us to derive actionable insights from unstructured data. In this course, we explore the basics of text mining using the bag of words method. The first three chapters introduce a variety of essential topics for analyzing and visualizing text data. The final chapter allows you to apply everything you've learned in a real-world case study to extract insights from employee reviews of two major tech companies.
Price
This course is free to enrol.
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